SBW Consultancy


Noun: Steer-by-wire: A semi-automatic and typically computer-regulated system for controlling the engine, handling, suspension and other functions of a motor vehicle.


I set up SBW Consultancy in 2015, working with businesses to drive value across digital channels. Providing proposition definition, design and development services.

Our clients include the likes of the BLOODHOUND Programme Ltd (the Land Speed Record Team) and Payfriendz Ltd (fin-tech company dealing in peer-to-peer transactions).

Our Drivers:

  • We are driven by results, not just the process itself.
  • We are driven to deliver with speed, speed is the epitomy of efficiency not just being fast.
  • We are driven by breadth and agility, digital is part of an ecosystem of channels. Neither one can work independent of the other.